You’re a problem solver. You thrive on challenges in your industry. And you’ve perfected a range of products and services to meet your clients’ needs.
You also understand that promoting content for your ideal client, whether a government or a major corporation, will help grow your business. Yet, in reality, you don’t have time to do more than what your clients ask of you. Doing the work takes priority.
You probably know a few writers and you know people who understand the engineering world. But imagine someone who knows both…someone who knows how to write in the engineering and marketing worlds, someone who can promote your technical expertise into words, and to convey the good you do for society.
I’m that writer.
I've worked as a professional engineer at government and private sector companies for the past 25+ years. I have engineering and project management experience. I have technical and copywriting skills. And today, my focus is on writing for firms like yours, in the engineering industry.
For over two decades, I've been your customer, your target market, and your biggest supporter and critic. In various roles on the owner’s side, I’ve read your sales copy, marketing content, and blogs. I’ve evaluated your proposals and tenders, and even tried your products and services. My decisions, both for and against, were based on that copy.
And quite frankly…there aren't many engineers who can write, so I am one of the few truly qualified writers who can help you. So, while you focus on yours innovative solutions, I will speak to your target market and to your customers in a language that they will understand.
And if you’re in the Equine Industry…
Imagine having the privilege of choosing riding over writing! With my help, you could! Because of personal interest, I also write copy and content for the equine industry. Since a very young age, I've been involved in the Alberta horse industry and competed on the hunter and jumper circuits throughout Western Canada. I even boarded and trained at Spruce Meadows for several years. I bring with me a wealth of equine experience and understand the horse world from small boarding stables to world-class show barns to private stables at home. And as a horse owner, I’ve tried your products and services.
Whether you’re in the engineering or the equine industry, I’d love to talk or help you get to the next level.
You also understand that promoting content for your ideal client, whether a government or a major corporation, will help grow your business. Yet, in reality, you don’t have time to do more than what your clients ask of you. Doing the work takes priority.
You probably know a few writers and you know people who understand the engineering world. But imagine someone who knows both…someone who knows how to write in the engineering and marketing worlds, someone who can promote your technical expertise into words, and to convey the good you do for society.
I’m that writer.
I've worked as a professional engineer at government and private sector companies for the past 25+ years. I have engineering and project management experience. I have technical and copywriting skills. And today, my focus is on writing for firms like yours, in the engineering industry.
For over two decades, I've been your customer, your target market, and your biggest supporter and critic. In various roles on the owner’s side, I’ve read your sales copy, marketing content, and blogs. I’ve evaluated your proposals and tenders, and even tried your products and services. My decisions, both for and against, were based on that copy.
And quite frankly…there aren't many engineers who can write, so I am one of the few truly qualified writers who can help you. So, while you focus on yours innovative solutions, I will speak to your target market and to your customers in a language that they will understand.
And if you’re in the Equine Industry…
Imagine having the privilege of choosing riding over writing! With my help, you could! Because of personal interest, I also write copy and content for the equine industry. Since a very young age, I've been involved in the Alberta horse industry and competed on the hunter and jumper circuits throughout Western Canada. I even boarded and trained at Spruce Meadows for several years. I bring with me a wealth of equine experience and understand the horse world from small boarding stables to world-class show barns to private stables at home. And as a horse owner, I’ve tried your products and services.
Whether you’re in the engineering or the equine industry, I’d love to talk or help you get to the next level.
Creative Writer
Lara has published a number of children's books.