​About You
 
You’re a problem solver. You thrive on challenges in your industry. And you’ve perfected a range of products and services to meet your clients’ needs.

You also understand that promoting content for your ideal client will help grow your business. Yet, in reality, you don’t have time to do more than what your clients ask of you. Doing the work takes priority.

Now, imagine if someone knows how to write in the engineering and marketing worlds, to translate your technical expertise into words, and to convey the good you do for society.

I’m that writer.

What Makes Me Qualified?

I am an engineer and a professional writer. I went to business school. I am a project manager.

For the past 20+ years, I managed multi-million dollar projects in the heavy and light rail industries. I wrote business cases explaining projects to senior management, reviewing agencies, and politicians. I explained complicated issues to non-technical audiences.
 
For over two decades, I've been your customer, your biggest supporter and critic, and your target market. In various roles on the owner’s side, I’ve read your sales copy, marketing content, and blogs. I’ve evaluated your proposals and tenders, and even tried your products and services. My decisions, both for and against, were based on that copy.

And quite frankly…there aren't many engineers who can write, so I am one of the few truly qualified writers who can help you. So, while you focus on yours innovative solutions, I will speak to your target market and to your customers in a language that they will understand.

I have a proven track record of delivering on what I promise. I have earned your trust.
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And if you’re in the Equine Industry…

Imagine having the privilege of choosing riding over writing! Because of personal interest, I also write copy and content for the Equine Industry.

Since a very young age, I've been involved in the Alberta horse industry and competed on the hunter and jumper circuits throughout western Canada. I even boarded and trained at Spruce Meadows for several years.

​I bring with me a wealth of equine experience and understand the horse world from small boarding stables to world-class show barns to private stables at home. And as a horse owner, I’ve tried your products and services.

Let’s talk.


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